451 Research springing into 2018 with changes and successes

The first quarter was a busy one at 451 Research, and it’s hard to believe spring is already here! Our global analyst team continues to be in high demand. To date in 2018, our analysts have met with more than 50 customers face-to-face, conducted more than 600 briefings, hosted 20 client webinars, and delivered over 300 hours of inquiry, speaking and strategy sessions. And if that’s not enough to keep us busy, we’ve also managed to publish more than 450 Market Insight reports and 50 long-form Technology and Business Insight reports and associated datasets.

As we kick off Q2, we are excited to announce some important changes and additions to our research organization. We’re also happy to introduce a new research delivery platform that will be available to 451 Research customers later this month. These changes will allow us to more effectively deliver on our core mission: to better serve our customers.

Brett Azuma appointed to Chief Research Officer, 451 Research

Brett Azuma has been appointed to Chief Research Officer for 451 Research. In this role, he provides leadership, direction and operational management of the entire analyst team. The IT landscape as we know it is being fundamentally reshaped as the world moves to digital processes and technologies. Brett, who has served as Executive Vice President of Research at 451 Research since joining in 2013, will be focused on ensuring that the research team, products and services are aligned to this disruption, and that our value is centered on delivering data and insight that support the issues our customers care about most. Learn more about Brett.

Robert Mahowald joins 451 Research as Senior Vice President, Customer Strategy & Success

Robert Mahowald joins 451 Research as Senior Vice President, Customer Strategy & Success. In this new role, Robert will focus on ensuring 451 Research products and services are meeting the ever-changing needs of our clients, large and small. He will also work closely with our largest clients on significant strategic advisory projects, helping to guide the futures of their businesses. Prior to joining 451 Research, Robert spent 17 years at IDC, providing strategic guidance to C-level executives at technology vendors, as well as financial and enterprise businesses. Before IDC, Robert worked in technology procurement and systems design for the US Defense Intelligence Agency. Learn more about Robert.

Craig Matsumoto joins Managed Services & Hosting team
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IoT's Growing Influence in Healthcare

The ability to remotely connect and collect data, coupled with the immediacy, breadth and depth of the insights generated by all that data, will impact healthcare over the next 12-24 months, greatly influencing payers, providers and patients alike, as all three seek better experiences, more proactive treatments and lower costs. Join John Spooner, Senior Analyst for Internet of Things, as he discusses his perspectives from HIMSS18 and beyond, including views on the overall status of healthcare digital transformation and its impact on payers, providers and patients as well as semiconductors, devices, infrastructure, applications and platforms that serve them.

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Empowered users drive Contextual Experiences

Contextual experiences are driven by changes in user behavior, empowered by technologies such as smartphones, machine learning and the cloud. However, they have as much to do with demographic and lifestyle changes as they do with the technology that enables them. Given that 80% of online purchases in 2018 will be influenced by mobile, and within a decade the average person will have more conversations with bots than with other humans each day, organizations that fail to deliver contextual experiences will be passed over for those that do.

Users, not organizations, will increasingly determine how they consume information, engage with brands and get work done. Today's empowered users can now dictate the terms of their business engagements. According to data from 451 Research's Voice of the Connected User Landscape (VoCUL): 1H 2017 Corporate Mobility and Digital Transformation, 82% of businesses say that machine learning for automated contextual recommendations is important to creating personalized experiences. Growth in data for contextualized experiences, empowered by technologies such as mobile, cloud and machine learning, will create a significant gap between digital leaders and laggards when it comes to using technologies for strategic innovation.

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As intelligence becomes pervasive, data becomes the ultimate asset

Matt Aslett, Research Director, Data Platforms & Analytics
John Abbott, Founder & Distinguished Analyst

'Intelligence' is the ability to capture, analyze, understand and act on information, including the ability to recognize patterns, comprehend ideas, plan, predict, problem-solve, identify actions and make faster decisions. Traditionally, business intelligence has almost exclusively involved humans analyzing data generated by enterprise applications. But we are now in the midst of a revolution toward 'Pervasive Intelligence,' fueled by self-service analytics, the Internet of Things (IoT), artificial intelligence (AI), machine learning and deep learning, and business process automation tools and techniques – and enabled by the new economics of generating, storing and processing data.

Pervasive Intelligence has the potential to rapidly change the technology product and services landscape. Vendors that are able to translate data into value will survive and thrive. Those that do not will be left behind. We expect Pervasive Intelligence to be a significant catalyst for the rapid evolution of products and services. Those applications and services with the analytics and AI capabilities to translate data into intelligence will succeed, while those without will fall by the wayside. However, incumbent data platforms and analytics vendors hold the best cards due to their established installed customer bases and their substantial cash reserves, enabling them to acquire potential challengers and invest in research and development.

Pervasive Intelligence Data As The Ultimate Asset
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Industry perspectives on securing the enterprise from Voice of the Service Provider

451 Research's Voice of the Service Provider service helps to both qualify and quantify buying behaviors, business drivers and strategic priorities for the expanding universe of public cloud providers, hosters, MSPs, telcos, systems integrators, SaaS companies and colos.

The infrastructures and architectures of most large enterprises are starting to resemble those of service providers – with networked datacenters, diverse communication channels, distributed user communities, elastic and scalable services, and agile delivery. This constantly evolving and expanding ecosystem often includes a rapid influx of new technologies and capabilities that are only surpassed by the growing and intensifying threat landscape rising from these advancements. Not only are these environments much more difficult and complex to secure than traditional, centralized IT, but there is also a steep learning curve to fully grasp the intricacies of a 'service provider like' model. With this mind, 451 Research recently asked several service providers what advice they have for enterprises moving in this direction.

Enterprise infrastructures have evolved beyond being solely built to offer intra-company connectivity and services to employees. They now provide services directly to customers, enabling and powering new products and services, and integrating with a long chain of partners, suppliers and distributors. However, securing such customer-facing cloud environments that operate at scale is significantly more challenging. Organizations have to take into account factors such as threat detection and regulatory compliance across multi-cloud, identity management, and disparate tools for edge device authentication. Assuming all clouds are alike is one of the main mistakes enterprises make. Security experts with service providers of all sizes have many recommendations for enterprises such as having a defense-in-depth strategy with comprehensive controls, leveraging APIs and automation to the greatest extent possible, and partnering as needed to fill skills and capability gaps.
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