Matt Aslett, Research Director, Data Platforms & Analytics
John Abbott, Founder & Distinguished Analyst
'Intelligence' is the ability to capture, analyze, understand and act on information, including the ability to recognize patterns, comprehend ideas, plan, predict, problem-solve, identify actions and make faster decisions. Traditionally, business intelligence has almost exclusively involved humans analyzing data generated by enterprise applications. But we are now in the midst of a revolution toward 'Pervasive Intelligence,' fueled by self-service analytics, the Internet of Things (IoT), artificial intelligence (AI), machine learning and deep learning, and business process automation tools and techniques – and enabled by the new economics of generating, storing and processing data.
Pervasive Intelligence has the potential to rapidly change the technology product and services landscape. Vendors that are able to translate data into value will survive and thrive. Those that do not will be left behind. We expect Pervasive Intelligence to be a significant catalyst for the rapid evolution of products and services. Those applications and services with the analytics and AI capabilities to translate data into intelligence will succeed, while those without will fall by the wayside. However, incumbent data platforms and analytics vendors hold the best cards due to their established installed customer bases and their substantial cash reserves, enabling them to acquire potential challengers and invest in research and development.