By
Raul Castanon-Martinez
Zach Ciampa
Sheryl Kingstone
Jordan McKee
McKayla Wooldridge
July 17 2026 |
Technology & Business Insight
451 Research's Voice of the Connected User Landscape: Connected Customer, Consumer Population Representative Survey conducts a population representative survey of US consumers about technology adoption, usage and buying intentions to understand how various tech trends are materializing in the mass market.
Our VoCUL product line combines two survey methodologies that together deliver a holistic view of the connected user. The combination of 451 Research's population representative surveys and early indicator surveys provides a comprehensive package of quantitative and qualitative analysis.
451 Research's quarterly US consumer population representative survey asks consumers about connectivity-related devices, services, digital media and applications, including current ownership and use, attitudes and purchase plans. All respondents are asked a set of questions on core demographics and device ownership. Each respondent is also randomly assigned to one of four sections that dives deeper into current ownership, usage trends and future buying plans for specific topic areas.
Reports
US consumers remain cautious on stablecoins, agentic AI (Spotlight)
Our 2026 Voice of the Connected User Landscape: Connected Customer, Disruptive Experiences survey assesses consumer sentiment toward emerging technology trends such as the deployment of agentic AI and its role in the broader customer experience, as well as consumer interactions with big tech (e.g., Meta, Google, Amazon), digital payments and financial technologies, and the intersection of online and brick-and-mortar shopping.
Consumers show growing interest in agentic AI but are not ready to hand over full control – Highlights from VoCUL: Connected Customer (Spotlight)
Our 2026 Voice of the Connected User Landscape: Connected Customer, Disruptive Experiences survey assesses consumer sentiment toward emerging technology trends such as the deployment of agentic AI and its role in the broader customer experience, as well as consumer interactions with big tech (e.g., Meta, Google, Amazon), digital payments and financial technologies, and the intersection of online and brick-and-mortar shopping.
Data files
Crosstabs (Excel tables | Download link in sidebar to the right) – Crosstabs of complete worldwide and regional survey results datasets, including key metrics and segmentation.
Charts and Figures (PowerPoint charts | Navigate charts in sidebar to the left | Download link in sidebar to the right) – PowerPoint slide deck of complete top-line survey results in charts and figures.
Customer Experience & Commerce
Fintech