Chris Marsh

Chris Marsh

Research Director | San Francisco, CA

Biography

Chris Marsh manages two practice areas at S&P Global Market Intelligence 451 Research: Workforce Productivity & Collaboration, which he established in 2016, and Data, AI & Analytics. Chris's research focuses on the technologies that drive workforce transformation, organizational planning and employee engagement. His knowledge spans enterprise planning; portfolio, project and product management; and various digital workspace solutions, including team collaboration, content management, knowledge management and employee experience. Chris has 14 years of experience as a technology analyst, including a decade in program and team leadership. As lead of the Data, AI & Analytics practice area, he has responsibility for charting the impact of AI and data-driven strategies on workforce dynamics, as well as helping join the dots between this research and research produced in other channels such as the Customer Experience and Commerce practice, with which he collaborates closely. Chris joined S&P Global Market Intelligence following its acquisition of 451 Research in 2019. Prior to that, he was an industry analyst at Yankee Group, which 451 Research acquired in 2013. He also gained valuable experience working in a global customer insights role at Nokia. Known for being a trusted advisor, Chris provides clients with insights and feedback that drive progress across product, marketing, go-to-market strategies and overall business objectives. He and his teams work closely with senior executives and leaders in technology, marketing, communications and product development to anticipate trends, identify opportunities and navigate competitive market challenges.


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