Rackspace pins hopes on private cloud to fuel growth
The company's ongoing business-turnaround story features an increased emphasis on private cloud for AI and industry solutions, as well as a renewed focus on services for public cloud operations.
Biography
Melanie Posey is a research director at S&P Global Market Intelligence. She leads the Cloud & Managed Services Transformation team and manages the Voice of the Enterprise cloud survey. Melanie has a long history as a technology industry analyst. In 2016, she joined 451 Research (acquired by S&P Global in 2019), bringing experience in strategy analysis, forecasting and enterprise/consumer insight for the cloud, hosting, IT services and telecommunications markets. Her current research focus is the impact of the cloud operating model on the IT industry, including the changing dynamics of enterprise IT, vendor and service provider strategies, and the ways cloud has evolved into a platform for digital innovation, transformation and implementation of emerging technologies. Throughout her career, Melanie has been a go-to commentator for the business and technology trade press and is a frequent speaker at industry and client events. She holds a master’s degree in international relations/international economics from the Paul H. Nitze School of Advanced International Studies, a division of Johns Hopkins University, a master’s degree in political science from the University of Michigan, Ann Arbor, and a bachelor’s degree in French from Amherst College.
Geographic Coverage
Asia Pacific
Recent Research from Melanie Posey
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Coverage Initiation: CoreWeave goes public, faces the big three hyperscalers
Originally a cryptocurrency mining company, CoreWeave provides GPU cloud services tailored to the growing demand for generative AI solutions. It faces AWS, Microsoft Azure and Google Cloud, leveraging the competitive advantage of its strategic partnership with NVIDIA.
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FinOps adoption expands as generative AI amplifies public cloud cost challenges – Highlights from VotE: Cloud, Hosting & Managed Services and Cloud Native
Data from our Voice of the Enterprise: Cloud, Hosting & Managed Services and Cloud Native, FinOps 2025 survey highlights expanding FinOps usage and underscores the ongoing shift from basic rate and usage optimization toward broader objectives of improved IT life-cycle and performance management, maximizing the business value of cloud spending and increasing spending visibility.
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Survey Data Hub – Voice of the Enterprise: Cloud, Hosting & Managed Services and Cloud Native, FinOps 2025
Voice of the Enterprise: Cloud, Hosting & Managed Services provides data and insights about cloud adoption and usage in enterprise IT environments, highlighting cloud’s evolution from emerging technology to IT operating model.
Voice of the Enterprise: Cloud Native focuses on key dynamics and requirements driving the enterprise implementation and use of cloud-native technologies and methodologies.
The FinOps 2025 survey combines the resources of these surveys to examine enterprise public cloud spending and budgeting behavior and the use of tools and practices for optimizing that spending.
This online survey was fielded with 650 respondents Jan. 7 through Feb. 21, 2025. The FinOps portion of the survey fielded with approximately 200 respondents. The margin of error for top-line statistics is +/- 4 points at the 95% confidence level.
Reports
Data from our Voice of the Enterprise: Cloud, Hosting & Managed Services and Cloud Native, FinOps 2025 survey highlights expanding FinOps usage and underscores the ongoing shift from basic rate and usage optimization toward broader objectives of improved IT life-cycle and performance management, maximizing the business value of cloud spending and increasing spending visibility.
Data files
Crosstabs (Excel tables | Download link in sidebar to the right) - Crosstabs of complete worldwide and regional survey results datasets, including key metrics and segmentation.
Charts and Figures (PowerPoint charts | Navigate charts in sidebar to the left | Download link in sidebar to the right) - PowerPoint slide deck of complete top-line survey results in charts and figures.
Data Insights Deck (PowerPoint charts | Coming soon) – PowerPoint slide deck of advanced charts supporting deeper analysis and insight.
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Data Insight: Organizations don't always choose their primary cloud provider for GenAI workloads
As the public cloud services market approaches its 20th birthday, the stakes have changed. What was once a hyperscaler horse race has evolved into an up- and across-the-stack game in which industry expertise, technology integration, and platform and tools development assume greater importance — especially when it comes to generative AI.
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AI workloads and new business initiatives drive public cloud spending in 2025
Organizations plan to increase spending on infrastructure/platform as a service and public cloud, despite mixed macroeconomic sentiment and expanded adoption of FinOps and cloud cost management practices. Expectations for private cloud spending are also rising. Our Voice of the Enterprise: Cloud, Hosting & Managed Services, Budgets & Outlook 2025 survey reveals that new initiatives and overall business growth are key drivers for the anticipated rise in spending.
More research from Melanie Posey
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