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451 Market Insight is your radar into the business of IT innovation. Whether you are a product manager investigating the competition, an IT decision-maker evaluating the impact of emerging technologies on your business, a service provider finding your place in an evolving industry, or a dealmaker fueling the digital economy, 451 Research gives you the inside track on your business and your markets.

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Recent Reports

Impact Report - November 13, 2018
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The startup has developed a BI tool designed to provide business users with the query power of Microsoft Excel and the requisite data management and security for analysis in a corporate setting, which isn't always possible using Excel, by running it on a cloud data warehouse.
Krishna Roy     
Impact Report - November 13, 2018
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Simplified operations and faster product releases are usually among the many potential benefits of cloud adoption. Endpoint security vendor Carbon Black is betting on these as it consolidates its offerings around its cloud architecture and releases new products at an accelerated pace.
Fernando Montenegro     
Impact Report - November 13, 2018
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Mobile is roughly 60% of Vodafone's business, but it needs to build a new story as it moves toward being a comprehensive digital services provider. 'Beyond mobile' is the best way to summarize the bold strategic direction for Vodafone that new Group CEO Nick Read has laid out.
William Fellows     
Impact Report - November 13, 2018
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The company is diversifying from its core business in records and data management to extend its reach of colocation services. It has been achieving this through inorganic growth, having expanded across the US and globally with its acquisition of IO and EvoSwitch.
Stefanie Williams     Emily Wentworth     
Impact Report - November 13, 2018
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The company has evolved its strategy to maximize IoT PaaS opportunities by targeting industrial and enterprise OEMs to help deliver IoT-enabled digital experiences. To drive revenue growth, Ayla has shuffled the C-Suite and brought in veteran talent: a new CFO and CMO and sales VP.
Brian Partridge     
Deal Analysis - November 12, 2018
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The company has purchased Qualtrics for $8bn in cash, heading off the target's imminent IPO. This deal dwarfs SAP's earlier acquisitions that were aimed at building out its customer engagement cloud business.
Keith Dawson     Scott Denne     
Impact Report - November 12, 2018
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Right after reporting on a blow-out quarter, Intel briefed analysts on its immediate product plans that will help maintain its grip on datacenter silicon, and even grow it, despite technology delays and increasing competitive pressure.
Tim Stammers     Daniel Bizo     
Impact Report - November 12, 2018
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Enhancing the enterprise credentials for Google Cloud is a top priority for the company, which insists that legacy is an opportunity, not a burden. And when Google says 'legacy,' it also means applications that have been lifted and shifted to AWS and Azure.
Katy Ring     
Impact Report - November 12, 2018
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The AI startup recently secured a series B funding round that it is using to cement its strategy to provide Fortune 1000 companies with supply- and demand-side decision-making applications.
Krishna Roy     
Impact Report - November 12, 2018
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The company's Cloud & Security unit is a growth engine, and although it's tiny in the context of the overall Vodafone group, it is set to play a key role in Vodafone's transformation into more of a technology company and in the execution of its IoT strategy.
William Fellows     Melanie Posey     
Impact Report - November 12, 2018
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The company is perhaps best known as a data-access-governance vendor, but in recent years has substantially broadened its capabilities around data classification, threat detection and analytics, adding new capabilities to its Data Security Platform.
Garrett Bekker     
M&A Insight - November 12, 2018
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For software companies, Wall Street used to be a desirable neighborhood. But now, vendors are looking for newer locations with more privacy, or packing it all up and moving to the suburbs. Already this year, US stock exchanges have lost almost twice as many software firms as they have gained. That imbalance has huge, multibillion-dollar implications for funding – and running – software companies.
Brenon Daly     
Deal Analysis - November 9, 2018
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Now that growth in the ad retargeting sector has slowed, AdRoll is looking to B2B marketing to continue its expansion. The acquisition of Growlabs, a B2B marketing automation vendor, amplifies that push, which began in earnest last year with the launch of RollWorks, its B2B division.
Scott Denne     
Impact Report - November 9, 2018
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The new PowerEdge MX family of servers from Dell EMC will be the basis for future composable infrastructure and memory-centric computing systems, which Dell now brands 'kinetic.' They support a 'no midplane' architecture and a hyperscale-like interconnect fabric based on 25GB/sec Ethernet switching and RDMA.
John Abbott     Simon Robinson     
Spotlight - November 9, 2018
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Cloud service providers are in a unique position to differentiate their offerings with cloud performance and cost optimization, yet only a minority are bundling in these services with their offerings. These capabilities set providers apart, but also justify charging more for enterprises eager to get the most bang for their cloud buck.
Jean Atelsek     Owen Rogers     

 

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