Market Insight

Essential insight for leaders of the digital economy.
451 Market Insight is your radar into the business of IT innovation. Whether you are a product manager investigating the competition, an IT decision-maker evaluating the impact of emerging technologies on your business, a service provider finding your place in an evolving industry, or a dealmaker fueling the digital economy, 451 Research gives you the inside track on your business and your markets.

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Our guess - you're pretty good at your job. You know how to plot a course to success, but insight into the environment you'll encounter is crucial. So we don't spend our time worrying about your role, your job description. For over a decade, the analysis published in Market Insight has been the preferred navigation tool for thousands of pioneers.

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451 analysts take the time to write concisely. Our research reports use plain English and focus on the salient points... in this case, less is more! With proactive research alerts and just-in-time access to any analyst, your finger will be on the pulse of the digital marketplace.

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In an era of accelerating convergence, leaders need to see the whole picture. While our quantitative and qualitative research aligns directly with the foundational blocks of business technology, you will never be limited to a single area. In fact, our driving ambition is to empower our clients with a holistic view of IT innovation. Armed with our insight, you will be an even more effective leader of the digital economy.

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Recent Reports

Google Cloud continues to develop its AI democratization strategy

Impact Report - June 22, 2018

The company is underscoring the value it can bring to customers by providing a diverse toolkit of machine learning services. These offerings include Cloud AutoML and ML Kit, which target users with less machine learning expertise.
Nick Patience Jeremy Korn

For Pure Storage, growth remains the goal

Impact Report - June 22, 2018

In just five years since it launched its first product, the company has redrawn the supplier landscape by growing into a major vendor of primary storage systems. With a revenue run rate now exceeding $1bn, growth is still the order of the day, with a strong focus on bigger buyers.
Tim Stammers

Money20/20 Europe: Payments edition

Spotlight - June 22, 2018

In our previous report on Money20/20 Europe, we discussed the primary trends impacting the banking and financial services sectors. This report homes in more specifically on our top payments takeaways from the show.
Jordan McKee

Cloudvisory seeks to help navigation through well-defined journey to cloud security

Impact Report - June 22, 2018

For many service providers, financial services and other large enterprises, the reality of cloud adoption is hybrid, multi-cloud and often fraught with uncertainty. Cloudvisory proposes an approach based on audit, compliance and use of cloud-native controls to achieve security.
Fernando Montenegro Jeremy Korn

FMCSA ELD mandate: The opportunity, market and provider impact, Part 2

Spotlight - June 22, 2018

This spotlight analyzes the impact, current state of play and future battlegrounds for North American telematics providers accommodating for the FMCSA ELD mandate.
David Immerman Christian Renaud

Managing an exit for Alert Logic?

M&A Insight - June 22, 2018

The field is tilted against companies trying to secure their information: they face an ever-growing number of attackers, but a shortage of defenders. To address this imbalance, an increasing number of vendors are looking to hand off at least some of their security to other firms to manage. Despite the growth in this market, M&A hasn't yet followed suit.
Brenon Daly Scott Crawford

Adding value through cloud managed services: the icing on the cake

Spotlight - June 21, 2018

Our Cloud Price Index analyzes the value of bundling managed services into the cloud. An effective incident response is the big driver of price, but the emerging opportunities lie where demand for a feature is high, but supply is relatively low.
Owen Rogers Jean Atelsek

Zerto reveals its vision for the future of consolidated data protection

Impact Report - June 21, 2018

The data protection market has seen a convergence of products as previously separate capabilities are brought together and integrated. Zerto is aiming to take on traditional backup and the accompanying use cases with its data replication platform.
Liam Eagle Liam Rogers

Lattice Engines enhances ABM portfolio with multisource data platform

Impact Report - June 21, 2018

The company has been expanding its account-based marketing tools to allow marketers in large enterprises to scale more widely. It now has a platform in development that ingests data from multiple sources, segments B2B audiences and increases conversion rates for ABM personnel.
Keith Dawson

Turbonomic boosts RI support and application awareness for automated cloud management

Impact Report - June 21, 2018

The company's latest software update enables continuous monitoring of reserved instances in AWS, improving the price/performance benefit of its decision engine to enable what it calls 'holistic optimization.'
Jean Atelsek

5nine tackles security and management for hybrid and multi-cloud infrastructure

Impact Report - June 21, 2018

The company is one of a small but growing number of cloud security specialists that are also addressing the more general-purpose cloud management opportunity. It's focused on unified management and security for the Microsoft cloud right now, but is targeting a multi-cloud future.
William Fellows

Inspur seeks to accelerate international business with InCloud OpenStack 5.5

Impact Report - June 21, 2018

InCloud OpenStack is positioned for large-scale production deployments with new capabilities such as layered security enhancement and disaster tolerance to address enterprise concerns over security and business continuity. In version 5.5, it is commercially available for customers in China and the US.
Agatha Poon

PE bags another elephant

M&A Insight - June 21, 2018

Extending this year's record pace of PE spending, Siris Capital plans to pay $2bn to take Web.com private. The deal marks the 10th transaction announced by buyout firms so far this year valued at $2bn or more, nearly matching the total number of similarly sized deals announced in the first half of the two previous years combined.
Brenon Daly

Sensei AI is key to Adobe's goal of managing the entire customer experience

Impact Report - June 20, 2018

Adobe has been using machine learning for many years. Can the company now persuade data scientists and developers to join creative professionals in adopting its Sensei machine learning technology?
Nick Patience

Compliance comes roaring back with GDPR

Spotlight - June 20, 2018

Inboxes flooded with opt-in emails on May 25, the end of a two-year transition period of the EU's General Data Protection Regulation. Not coincidentally, the results of the VotE Information Security Key Projects survey suggest for the first time since 2015 that 'compliance' is the most common method for information security project selection and prioritization.
Daniel Kennedy

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