451 Research can help you validate your marketing messaging to ensure that it will resonate with prospects. This can be done expeditiously via one-hour sessions with a 451 analyst with expertise in your market. Or we can help you validate product roadmaps, positioning or messaging by assessing feedback via bespoke primary research based on surveys or in-depth interviews with constituents from target market segments.
Key outputs of primary research can include:
- Analysis highlighting demand drivers, inhibitors, pain points, decision processes, buying preferences and feature/function utilization.
- Sample demographics customized according to targeting parameters, including geographies, organization size, industry verticals and respondent job titles.
If you're interested in learning more about our Go 2 Market Services, please fill out the form below and a member of our team will be in touch!