Market Monitor: Social Business
This report from 451 Research's Social Business Market Monitor reflects vendor performance through Q4 2015. Using the broadest definition, the Social Business market consists of the following segments: Information Governance (Privacy & Compliance and Data Discovery); Enterprise Collaboration & Communication; EMC & File Sharing; Workforce Management; Marketing Automation; CRM & Customer Support; Social Media Monitoring & Management; Web Experience Management; and Digital Commerce. This report provides a granular analysis of four of those segments: Marketing Automation; Social Media Monitoring & Management; Enterprise Collaboration & Communication; and Web Experience Management. Going forward, we will expand our coverage to include more of the aforementioned market segments.