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451 Research's Voice of the Connected User Landscape (VoCUL) conducts a population representative survey of US consumers about technology adoption, usage and buying intentions to understand how various tech trends are materializing in the mass market. Topics covered in our connected customer end-user survey include spending and shopping expectations, adoption and usage of connected experiences, tracking of the ideal customer experience, digital payment utilization and preferences for online vs. in-store shopping experiences. It also includes tracking of millennials and other age groups, customer service behaviors and demand for new customer touchpoints. The Holiday Experiences survey was fielded from October 4 to 26, 2021 among approximately 1,275 respondents.
In the wake of new leadership and a massive $1.2bn investment in product innovation and growth over the last 12 months, Sitecore unveiled how it's executing on its vision to become a composable DXP. Notable highlights at its annual Sitecore Symposium include a new take on its platform architecture, and integration plans for the four customer experience technology vendors it acquired during 2021.
At its annual Dreamforce event, Salesforce outlined its vision to be a core technology platform partner facilitating trusted customer relationships in a digital-experience economy. Announcements about Slack, Customer 360 and a commitment to ESG initiatives emerge as key building blocks to execute on this vision.
While businesses in all industries are feeling increasing pressure from digitally empowered customers, we find these pressures are notable in the financial services sector. With digital banking on the rise, financial organizations need insight into the technologies that best engage a digitally maturing consumer base.
Combining 451 Research's industry-leading analysis with a proprietary, primarily US-based panel of IT and line-of-business decision-makers, Voice of the Enterprise: Customer Experience & Commerce tracks the disruption occurring in the market and exposes the major opportunities for enterprises, IT vendors, suppliers and investors. Delivered quarterly, this research provides comprehensive, survey-driven analyst reports with customizable data deliverables. This survey was fielded from July 17 through August 18, 2021.
Since buying fellow DX platform vendor e-Spirit earlier this year, Crownpeak has looked to growth as it integrates the target's complementary capabilities into a single platform and scales its global presence. The combined product suite positions the company to differentiate and meet emerging business needs among its user base.
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