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451 Research's Global Unified Commerce Forecast delivers a view into the evolution of consumer spending patterns at worldwide, regional and country levels. The forecast provides a five-year view into overall retail transaction volume and dollar-value growth, drilling down into purchase activity across in-store, mobile contactless, e-commerce and m-commerce channels.
Our findings indicate that consumers are in a better mood to start this year, and their spending plans prove it " with looser purse strings and more confidence in their financial standing. This is further supported by data that reflects a stable job environment, spending driven by higher investment returns and easing of macroeconomic pressures in relation to US-China trade tensions.
Combining 451 Research's industry-leading analysis with our Leading Indicator panel for an accurate view of key trends, Voice of the Connected User Landscape: Consumer Streaming TV & 5G Services tracks usage of service providers for entertainment and communication, including the adoption of streaming devices. We are able to monitor customer behavior through satisfaction ratings, loyalty and preferred features, along with key drivers and barriers to adoption of certain services.
The National Retail Federation Big Show, held each January in NYC, sets the tone for the key trends that will guide the direction of the retail industry in the year ahead, providing insight into the evolving commerce landscape. We take a look at the themes that emerged from our conversations with over a dozen commerce technology providers and stakeholders..
451 Research's Voice of the Connected User Landscape (VoCUL) conducts a population representative survey of US consumers about technology adoption, usage and buying intentions to understand how various tech trends are materializing in the mass market. Topics covered in our consumer IoT and endpoints end-user survey include customer satisfaction, intent to buy, shopping preferences, product feature priorities and usages for smartphones, tablets, PC, smart watches and health & fitness monitors. It also covers connected home devices including voice interfaces or smart speakers, connected car usage priorities, and ride-sharing experiences. The Q3 2019 survey was fielded among approximately 5,000 respondents.
451 Research's Voice of the Connected User Landscape (VoCUL) conducts a population representative survey of US consumers about technology adoption, usage and buying intentions to understand how various tech trends are materializing in the mass market. Topics covered in our connected customer end-user survey include spending and shopping expectations, adoption and usage of connected experiences, tracking of the ideal customer experience, digital payment utilization and preferences for online vs. in-store shopping experiences. It also includes tracking of millennials and other age groups, customer service behaviors and demand for new customer touchpoints. The Q3 2019 survey was fielded among approximately 5,000 respondents.
The software giant has purchased Evergage, a firm that specializes in personalization and customer data management for both B2B and B2C organizations. Combining Evergage's offering with Einstein could enable businesses to create personalized experiences at scale.
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