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For businesses to deliver personalized experiences, they must capture, analyze and act on customer data. However, changes to Apple's IDFA tracking and the elimination of Google third-party cookies will likely force businesses to develop new approaches to acquire new customers and retain existing ones.
Combining 451 Research's industry-leading analysis with a panel of mid-level and senior professional decision-makers, Voice of the Enterprise: Customer Experience & Commerce, Digital Maturity tracks the disruption occurring in the market and exposes the major opportunities for enterprises, IT vendors, suppliers and investors. This survey wave was completed in October 2020.
Combining 451 Research's industry-leading analysis with multiple panels for an accurate view of key technology markets, Voice of the Customer: Macroeconomic Outlook, SME Tech Trends tracks planned corporate technology purchasing with an emphasis on devices such as smartphones, tablets and PCs. Additionally, the survey monitors shifts in behavior as it relates to spending categories, willingness to spend and capital budgets. This survey was fielded from February 9 to March 1, 2021. Delivered quarterly, this research provides comprehensive, survey-driven analyst reports with customizable data deliverables.
451 Research's Voice of the Connected User Landscape (VoCUL) conducts a population representative survey of US consumers about technology adoption, usage and buying intentions to understand how various tech trends are materializing in the mass market. Topics covered in our Connected Customer end-user survey include spending and shopping expectations, adoption and usage of connected experiences, tracking of the ideal customer experience, digital payment utilization and preferences for online vs. in-store shopping experiences. It also includes tracking of millennials and other age groups, customer service behaviors and demand for new customer touchpoints. The Disruptive Technologies survey was fielded from January 5 to January 22, 2021 among approximately 1,260 respondents.
The company has a comprehensive product line that spans marketing, sales and service. HubSpot's strategic focus encompasses growing its customer base, increasing revenue from existing customers and expanding internationally.
Combining 451 Research's industry-leading analysis with our Leading Indicator panel for an accurate view of key trends, Voice of the Customer: Macroeconomic Outlook, Business Trends tracks momentum in corporate sales growth, sales pipelines and capital budgets. Additionally, the survey examines global macroeconomic conditions and factors such as employment trends, price pressures and credit availability to monitor the state of corporate fitness. This survey was fielded from November 18 to December 11, 2020. Delivered quarterly, this research provides comprehensive, survey-driven analyst reports with customizable data deliverables.
Voice of the Customer: Macroeconomic Outlook, Business Trends provides you with actionable data and insight to understand the key dynamics driving the corporate markets. Combining 451 Research's industry-leading analysis with our Leading Indicator panel for an accurate view of key trends, Voice of the Customer: Macroeconomic Outlook, Business Trends tracks momentum in corporate sales growth, sales pipelines, and capital budgets. Additionally, the survey examines global macroeconomic conditions and factors such as employment trends, price pressures and credit availability to monitor the state of corporate fitness. This survey fielded from February 18 to March 8, 2021. Delivered quarterly, this research provides comprehensive, survey-driven analyst reports with customizable data deliverables.
In a time of sudden global transformation, Zoho has weathered the economic crisis caused by COVID-19 and is emerging more assertive on the other side. As a profitable private company with no debt, Zoho has the opportunity to be a large, diversified enterprise if it can overcome certain challenges.
Combining 451 Research's Population Representative surveys and Leading Indicator surveys, Voice of the Connected User Landscape: Consumer Tablets & PCs tracks adoption and usage of consumer tablets and PCs. We are able to monitor shifts in future buying behavior, primary usage and customer satisfaction. This survey was fielded in January 2021. Delivered quarterly, this research provides comprehensive, survey-driven analyst reports with customizable data deliverables.
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